by Cheryl Archer | Dec 6, 2010 | Commercial Signage
Our project for leasing agent client, Equistone is complete and we’re excited! The project at 80 Swan Way includes several other components that are in progress and include interior tenant, facility and updates to the exterior signage, as well as the recently placed...
by Cheryl Archer | Dec 1, 2010 | Commercial Signage
In many instances a tenant or building directory can be created using engraved signs. This process is used to “etch” away some of the plastic (or other substrate) background to form the lettering elements of the sign. Often this “etched” or engraved look adds...
by Cheryl Archer | Nov 29, 2010 | Commercial Signage
When it comes to laminating your prints, or for that matter using laminates to create a metal look on plastic dimensional letters, there are several reasons to laminate. For example: • To protect digital graphics on a vehicle wrap from scratching and fading, and to...
by Cheryl Archer | Nov 22, 2010 | Commercial Signage
Signage is a very important part of the business owners marketing budget and start-up costs, however, many business owners are unfamiliar with exactly what signs they may need and how much they cost. Commercial signage represents an area where there is a lot of custom...
by Cheryl Archer | Nov 15, 2010 | Commercial Signage
When it comes to budgeting, even for signage, there are no hard and fast rules. Start-up costs will vary depending on the type of business you start and where the business is going to be located. If you plan to open a retail storefront in a major upscale mall your...
by Cheryl Archer | Nov 12, 2010 | Commercial Signage
When it comes to branding, especially if your business is multi-faceted, coming up with your brand identification, product and service offering, tag line and other marketing messaging, may take some time. Moving forward without carefully refining your message will...
