by Cheryl Archer | Jun 14, 2010 | Commercial Signage
Everyone wants to deliver products timely and help their customers meet even the tightest deadline, but sometimes the timeframes are totally unrealistic. We were recently asked to deliver a significant quantity of signs in one week. Mind you the materials were not...
by Cheryl Archer | Jun 11, 2010 | Commercial Signage
If you’re a local government agency or commercial builder working on government funded projects, then using a state or local certified sign company can help you to meet goals established by these agencies for the participation of small, local, woman owned and minority...
by Cheryl Archer | Jun 9, 2010 | Commercial Signage
SignWorks is working on a project that involves updating a retail storefront and overhead backlit sign. New graphics and lettering are being designed to give the business a fresh new look and to add other service offerings. It would be tempting to simply remove the...
by Cheryl Archer | Jun 7, 2010 | Commercial Signage
At a recent staff meeting we began to discuss among many things, branding, the SignWorks value proposition, and the like. Our new designer commented that the company tag line did not reflect the value that he placed on his work. When I asked him to explain a...
by Cheryl Archer | Jun 3, 2010 | Commercial Signage
The digital revolution is certainly here and we all see these digital message boards more and more each day! These digital signs are helping organizations to communicate key information to customers in a timely and efficient manner. They are particularly prevalent at...
by Cheryl Archer | Jun 1, 2010 | Commercial Signage
Sandblasted signs are great for exterior use and many retailers like them because they are durable and have a wonderful architectural quality that is very appealing. These signs can be made of redwood, cedar or high density urethane (HDU) at prices to fit almost any...