Signage Marketing: Copywriting Basics

When you are developing copy for a sign pay attention to every word you choose.  Try to avoid terminology that is awkward and/or unsuitable.  Remember that in the case of copy-writing, less is more.  Fewer words and succinct copy for your sign, window graphics or...

Yard and Lawn Site Signs That Sell!

Summer seems to be synonymous with yard signs advertising everything from yard sales to belly dancing classes and everything in between. These seasonal signs that look like corrugated plastic are light weight and inexpensive, yet they can pack a promotional wallop!...

Summer Event Signage Ideas

When I think of summer it always associated with fun outdoor events, barbeques, festivals, graduation celebrations and lots and lots of games! From 4th of July fireworks to and wet watery pool parties, here are a few summer event signage suggestions that will make...