by Cheryl Archer | Jun 14, 2010 | Commercial Signage
Everyone wants to deliver products timely and help their customers meet even the tightest deadline, but sometimes the timeframes are totally unrealistic. We were recently asked to deliver a significant quantity of signs in one week. Mind you the materials were not...
by Cheryl Archer | Jun 11, 2010 | Commercial Signage
If youâre a local government agency or commercial builder working on government funded projects, then using a state or local certified sign company can help you to meet goals established by these agencies for the participation of small, local, woman owned and minority...
by Cheryl Archer | Jun 9, 2010 | Commercial Signage
SignWorks is working on a project that involves updating a retail storefront and overhead backlit sign. New graphics and lettering are being designed to give the business a fresh new look and to add other service offerings. It would be tempting to simply remove the...
by Cheryl Archer | Jun 7, 2010 | Commercial Signage
At a recent staff meeting we began to discuss among many things, branding, the SignWorks value proposition, and the like. Our new designer commented that the company tag line did not reflect the value that he placed on his work. When I asked him to explain a...
by Cheryl Archer | Jun 5, 2010 | Frequently Asked Questions
When we think of green technology we are accustomed to associating it with solar panels, energy efficient light bulbs or fuel efficient cars and hybrids. While the sign industry is not particularly eco-friendly and relies heavily on the use of vinyl for lettering and...