There is no shortage of signage at most sporting events and this is where we Americans see corporate branding at work. From basketball field to football and soccer fields, there is no shortage of advertising signage from most consumer goods and big name fast food vendors. You’ll see these branding campaigns at ice skating rinks and on school gymnasiums floors. So if your business involves selling to consumers you should consider sponsorship signage and an advertising campaign using some of the more popular sporting events, including perimeter and floor signs at the local High School gymnasium, especially if the games are well attended! From banners to strategically placed A-Frames and signs in and around the dugout, signs at sporting events can get you exposure to a host of new customers.
