by Cheryl Archer | May 1, 2012 | Commercial Signage
One of our favorite non-profits, Operation Hope, was in a bind recently. They had a major event the next day focused on identity theft and the signage had not been produced. It was a classic case where the local part of the organization thought their counterparts at...
by Cheryl Archer | Apr 26, 2012 | Commercial Signage
In March 2012, new ADA (Americans with Disabilities Act) guidelines went into effect. This new standard called the 2010 ADA STANDARDS FOR ACCESSIBLE DESIGN focuses on wayfinding signs for the visually impaired. The new standards offer significantly more guidance for...
by Cheryl Archer | Apr 19, 2012 | Commercial Signage
Target marketing using LED signage can have a big impact on local advertising even in small towns and cities. LED signs can be the vehicle that fills the void and keeps the public informed of local happenings. A business using an LED in small town can literally...
by Cheryl Archer | Apr 17, 2012 | Commercial Signage
As a retailer most would agree that activities that increase sales are worth doing so it was no surprise that a recent article from 3M, a major vinyl manufacturer, emphasized just that! The company’s research and data analytics shows that the signs shoppers walk on...
by Ryan Llana | Apr 13, 2012 | Commercial Signage
Neon signs were the original “light up sign.” Neon signs are made by bending thin glass tubes then filling them with a gas. Once the ends of the glass tubes are closed off by electrodes, voltage is applied and the tubes start to glow. The color of the glow Depends...
by Cheryl Archer | Apr 6, 2012 | Commercial Signage
Most commercial property managers will agree that the challenges in managing tall building signage can be daunting. The accessibility challenges required for stairwell, elevators and evacuation routes add a degree of complexity, making it all the more important to...
