Blogs
The 10-Gallon Sign Word; Conspicuity
When those in the sign business speak about readability, they are talking about conspicuity. Questions such as the whether the sign is difficult to notice and/or read are typically explained using this terminology. A sign needs to stand out from its visual...
Commercial Fleet Signage
I recently visited the local Fleet Management Association and while I was thinking “fleet graphics,” I learned a lot about the challenges associated with scheduling multiple vehicles for maintenance, pre-sale painting associated with the sale of units that are being...
Event and Tradeshow Signs
Events come in all shapes and sizes so the choices regarding the appropriate signage are very broad. Everything from a foam core table top sign to enhance a business seminar and promote the speaker, to a banner stand strategically placed at the event entrance. Like...
My Customer’s Can’t Find Me!
After completion of his re-branding campaign, complete with a new website and the addition of many new services, our client thought his work was done. After all, the new name brand and matching store front signage and window lettering communicated the complete service...
Box Truck Rental? Temporary Event Promotion Magnet!
Recently a customer contacted us for help in sourcing a mobile digital display company. They had an upcoming event they wanted to promote and were interested in either buying or leasing such a vehicle. While mobile digital display mounted on a box truck or utility...
How Long Will My Sign Last?
PVC Board will look great right up to the moment it shatters.
Compliance Signs: Where and When
We often see compliance signs in construction areas where they are used to ensure safety and mitigate worksite risks. They are a worthwhile investment when it comes to keeping employees safe from typical worksite dangers including gas lines, cables and other hazards...
New Gemini LED Lettering Products
Many sign manufacturing companies offer Gemini lettering and logo products. They are exceptional products that carry a lifetime warranty so it goes without saying that we are excited that the company now offers illuminated lettering fully populated with LEDs. Sign...
Using Non Standard Materials to Create a Unique Look
We are often amazed by the creativity of some of our customers. About eighteen months ago one of our customers appeared with a beautiful piece of Corian slab that had been left over from a kitchen or bath remodel project. Rather than let the material go to waste, our...
Sign Industry Crime Fighting Fact . . .
I read recently that the Clear Channel Outdoor digital billboard played a crucial role in the capture of the Gambino crime family boss, Steve Maiurro. Two days after being placed on the FBI’s featured fugitive list in conjunction with the Clear Channel Outdoor...
When Should I Consider Laminating My Sign?
When you are mounting a photorealistic image to your exterior window or storefront, especially in urban areas, lamination or a graffiti guard will act as a protector. It is safe to say that budding graffiti artists like to make their mark on retail store fronts and...
Temporary & Short-Term Sign Needs
When your sign is only being used for a temporary or short time use you will find it very beneficial to economize on the materials your select. Coroplast, which has the appearance of corrugated plastic, is one such material. It is often used for political signs that...