San Francisco is known for its bright lights, unique architecture, and eye-catching signage. Recently, SignWorks partnered with an affiliated sign company from Southern California to complete a stunning illuminated marquee and blade sign for Escape. This one-of-a-kind sign blends classic charm with modern lighting techniques, creating a beautiful, old-world aesthetic that stands out in the city’s vibrant landscape.

After several design changes, the final sign is complete, featuring dazzling chase lights and elegant push-through lettering. Let’s take a closer look at this exciting project and explore the different types of illuminated signs that businesses can use to make their brand shine.

The Escape Marquee and Blade Sign: A Perfect Blend of Old and New

Escape’s new sign is more than just a way to attract attention—it’s a work of art! Inspired by vintage theater signs, the marquee-style design includes:

  • Chase Lights – Small, individual bulbs that create a flashing or running light effect, adding motion and excitement.
  • Push-Through Letters – The letters are cut out from the sign’s face, and light shines through them, making them pop at night.
  • Blade Sign Design – This type of sign extends outward from the building, making it visible from different angles.

Together, these elements create a sign that is both classic and unique. It captures the magic of old-world theaters while using modern lighting techniques to make it energy-efficient and durable.

Types of Illuminated Signs

Illuminated signs come in many different styles, each with its own look and purpose. Businesses use these signs to stand out at night, attract customers, and enhance their brand identity. Here are some of the most common types:

  1. Cabinet Signs
  • Also known as lightbox signs, these have a large, enclosed structure with a translucent face that allows light to shine through.
  • They can display logos, graphics, or text and are often seen on storefronts and building exteriors.
  • LED or fluorescent bulbs inside the cabinet illuminate the sign, making it visible day and night.
  1. Channel Letters
  • These are individual three-dimensional letters, each containing its own lighting source.
  • Channel letters can be front-lit (illuminated from the front), back-lit (creating a halo effect), or combination-lit (both front and back).
  • They are a popular choice for businesses that want a sleek and professional look.
  1. Push-Through Letters
  • These letters are cut out from a solid panel, and an acrylic backing allows light to shine through.
  • This technique creates a sophisticated, high-end appearance.
  • Push-through lettering is often used for boutique shops, restaurants, and entertainment venues like Escape.
  1. Marquee Signs with Chase Lights
  • Marquee signs, like the one at Escape, have a vintage feel reminiscent of old theaters and classic storefronts.
  • Chase lights add motion and excitement, making the sign more dynamic and engaging.
  • These signs are perfect for entertainment venues, bars, and event spaces.

Lighting Options for Illuminated Signs

Choosing the right lighting is key to making an illuminated sign effective and energy efficient. Here are some of the most popular lighting options:

  1. LED Lighting
  • Energy-efficient and long-lasting, LED lights are the most common choice for modern signs.
  • They can produce bright, vibrant colors and different lighting effects.
  • LED lighting is eco-friendly and requires less maintenance compared to traditional bulbs.
  1. Neon Lighting
  • Classic neon signs create a warm, nostalgic glow, often used for bars, restaurants, and vintage-style businesses.
  • While traditional neon is made from gas-filled tubes, LED neon alternatives offer the same effect with better efficiency.
  1. Fluorescent Lighting
  • Commonly used in older cabinet signs, fluorescent bulbs provide bright and even illumination.
  • While effective, many businesses are switching to LEDs due to their lower energy consumption and longer lifespan.

Why Choose SignWorks for Illuminated Sign Projects?

SignWorks has years of experience designing, fabricating, and installing illuminated signs of all kinds. Our expertise in lighting, materials, and installation techniques ensures that every sign we create is built to last and designed to impress.

Our Process:

  • Consultation & Design – We work closely with our clients to understand their vision and create a custom design that fits their brand.
  • Fabrication – Using high-quality materials, we build durable and visually striking signs.
  • Installation – Our expert team ensures a seamless and secure installation for long-lasting performance.
  • Maintenance & Repairs – We offer ongoing support to keep signs looking great for years to come.

Final Thoughts

The Escape illuminated marquee and blade sign is a shining example of how a well-designed sign can transform a business’s visibility and appeal. Whether it’s a classic marquee with chase lights, sleek channel letters, or a bold cabinet sign, illuminated signs make a lasting impact.

If you’re looking for a custom illuminated sign for your business, SignWorks has the experience and expertise to bring your vision to life. Contact us today to learn more about our sign solutions and how we can help your business shine!