We love working with repeat clients so when Anthony Sue approached us about creating an acrylic door sign for his office in Oakland, we were delighted. Mr. Sue is a long time SignWorks client and we worked with him four years ago when he needed to replace the LEXAN sign face for his San Leandro office.
Farmers takes brand identity very seriously so the process of creating their signs requires the sign company to interact with the Farmers corporate marketing department to make sure that all signs comply with corporate guidelines. The process is an exacting one where the initial sizing height for the sign was changed from 7” to 5” yielding an acrylic logo door sign that was 5” tall and 30” wide. The approval process involves adhering to varying guidelines depending on the type of sign, trademark rules and sign materials used, among other criteria. Evidently, the previous door sign had been created without the involvement of the corporate marketing department and it failed to adhere to Farmers guidelines.
Anthony Sue has been an insurance agent for 22 years and earned a Bachelor of Science in Business Administration for California State University in Hayward. His tenure and experience in the industry has allowed him to conveniently service clients in two locations, Oakland and San Leandro.
SignWorks welcomes the opportunity to create exterior business signs whether large or small. We focus on getting the job done quickly and in interacting with either the client or their corporate marketing department as needed to get the necessary approvals. If you are in need of an exterior door or wall sign feel free to check out our website, blog posts and photos for information on our company and project capabilities. You can reach us at (510) 357-2000 and a team member will be happy to answer any questions you might have.