by Cheryl Archer | Jun 24, 2011 | Commercial Signage
When you are developing copy for a sign pay attention to every word you choose. Try to avoid terminology that is awkward and/or unsuitable. Remember that in the case of copy-writing, less is more. Fewer words and succinct copy for your sign, window graphics or...
by Ryan Llana | Jun 22, 2011 | Commercial Signage, Industry News, Vehicle Wraps & Fleet Graphics
When driving on the highway at night you may notice signs that glow when your headlights hit them. These “Reflective Signs” are actually vinyl decals or paint which contains thousands of little glass spheres, designed to reflect light. They are frequently used for...
by Cheryl Archer | Jun 15, 2011 | Vehicle Wraps & Fleet Graphics
We recently completed a vehicle wrap where the client wanted the roof wrapped as well. In many cases, especially if the roof is channeled and not flat, the use of relief cuts would expedite such a project. Relief cuts, especially on a roof where dirt and grime...
by Cheryl Archer | Jun 13, 2011 | Commercial Signage
Summer seems to be synonymous with yard signs advertising everything from yard sales to belly dancing classes and everything in between. These seasonal signs that look like corrugated plastic are light weight and inexpensive, yet they can pack a promotional wallop!...
by Cheryl Archer | Jun 11, 2011 | Commercial Signage
When I think of summer it always associated with fun outdoor events, barbeques, festivals, graduation celebrations and lots and lots of games! From 4th of July fireworks to and wet watery pool parties, here are a few summer event signage suggestions that will make...